The Studio

Where Form Meets Soul
ANAVIR launched in October 2022. But the story begins much earlier, with a father who painted, who wrote the town's letters in ink by hand, who spent his days reporting on sport and his evenings teaching his daughter that beauty was not decoration. It was language.
He named me Ana Virginia. But only he called me Anavir.
He is gone now. The name stays. This is how I keep him close.
I came to jewelry through architecture. For years I collaborated on the design and construction of structures that made people feel small in the most magnificent way, buildings that reminded you of your scale in the world. Then something shifted. Not a crisis. More like a remembering. Now I make my own. At the scale of the body. Something a woman can carry with her, not walk into. Intimacy instead of grandeur.

Every piece begins with a sketch. From there it moves into wax, carved by hand from forms that come from years of watching how nature moves when no one is looking. The curve of a petal before it opens. The rhythm of canyon stone. The weight of water just before it falls. These are n
ot decorative references. They are the architecture of the work.
An anchor does not hold you back. It holds you in place while everything else moves.

It is what you reach for on the days that ask everything of you and on the days worth celebrating. The decision that changed everything. The milestone you worked years toward. The quiet Tuesday when you simply needed to feel like yourself.
That is what I make. Pieces that travel with you through all of it. Small, precise, handcrafted in NJ, made once, made for you.
I am Ana Rueda. Jeweler of Harmonic Forms.
I am glad you found your way here.
A peek inside my sketchbook
Every design begins here, in pencil, on paper, before anything is touched or carved. Come see how it becomes what you wear.